Bill Kolberg brings nearly 20 years of agency experience to his position as executive vice president and managing director of the Los Angeles office. He provides senior level counsel to clients while maintaining overall responsibility for strategic direction, client service and management. Bill joined Porter Novelli as a senior vice president in 1994 and for many years led the office's consumer and food and nutrition practice groups. He has also served the nonprofit sector on behalf of many community institutions. Bill has worked in both the private and public sectors and earned a reputation for his deep knowledge of issues management, crisis communications, special events, branding, media relations and multicultural marketing. Among the broad array of business sectors in which Bill has led agency work are homebuilding and commercial construction, state government, travel and tourism, restaurant and food service, telecommunications, financial services, retailing and packaged goods. A few of the household brand clients he has represented include McDonald's, Procter & Gamble, GTE (now Verizon), Wells Fargo and the Walt Disney Company. Prior to joining Porter Novelli, Bill was a senior vice president for Bob Thomas & Associates, Gelman & Gray Communications and Pacific West Communications-all in Los Angeles.
"The best day of my agency career is always today, because the world changes so quickly and I must meet the challenge to not simply catch up, but to stay at least one step ahead. Couple this often breathless pace with the diversity of the assignments, the clients and the people and it's easy to see why this is such a richly rewarding and dynamic profession."